Navigating Changing Skin Needs in Your 40s and Beyond

As we age, our skin needs evolve, and finding products that cater to the changing needs of mature skin becomes essential. For women over 40, maintaining hydrated and radiant skin can be a top priority. That's where our nourishing body wash for dry skin comes in—a skincare essential designed to rejuvenate and replenish dry, mature skin.

In this blog post, we'll explore the benefits of our nourishing body wash and why it's a must-have for women over 40 looking to care for their skin the right way: 

• As we age, our skin's natural moisture levels decline, leading to dryness and dullness.
• Women in their 40s and beyond often experience hormonal changes that can further exacerbate dry skin issues.
• Our nourishing body wash for dry skin is specially formulated to address these specific skin needs, providing intense hydration and nourishment.

"I'm perimenopausal and massively sensitive (allergic) to lots of products at the moment, including wool and rich hair conditioner!  I have changed several products in my regime and I am delighted to have discovered a skin and planet-loving shower gel. Ethosa Refillable Shower Gel is upliftingly fragrant and offers excellent moisturisation without irritation. It's a must-try for anyone seeking gentle shower care and an eco-conscious lifestyle."  

-Charlotte, UK-

• Hydration is key to maintaining healthy skin at any age.
• Our body wash contains deeply moisturising ingredients such as shea butter, argan oil, and hemp oil, which work together to hydrate and replenish dry, thirsty skin.
• Regular use of our body wash helps to restore the skin's natural moisture barrier, leaving it soft, supple, and glowing with vitality.

"Absolutely love this. My skin doesn’t feel tight after a shower, feels very moisturising. Smells lovely and not too overpowering." 

-Kit, UK- 

• Dry, flaky skin can contribute to a dull complexion and premature ageing. With regular use, our body wash helps to improve skin texture, and overall radiance. 

"The dry skin shower gel does exactly as it says. I usually have to moisturise after a shower but not any more. I'm so pleased with this product and will be reordering soon!" -Kat, UK-

• Sun protection is non-negotiable: Sun damage is one of the primary contributors to premature ageing, making daily sun protection a non-negotiable step in addressing skin needs. Incorporate a broad-spectrum sunscreen with an SPF of at least 30 into your daily regimen, and don't forget to reapply throughout the day, especially when spending extended periods outdoors.

• Embrace gentle exfoliation: exfoliation is key to maintaining a youthful glow, but as we age, it's essential to approach this step with caution to avoid over-exfoliation, which can exacerbate skin sensitivity and compromise its needs. Opt for gentle exfoliants to slough away dead skin cells, promote cell turnover, and reveal smoother, more radiant skin.

• Nourish from within: healthy, radiant skin starts from within, so don't overlook the importance of a balanced diet and proper hydration to meet skin needs. Incorporate nutrient-rich foods like fruits, vegetables, lean proteins, and omega-3 fatty acids into your meals to provide your skin with the vitamins, minerals, and antioxidants it needs to thrive. Additionally, aim to drink plenty of water throughout the day to keep your skin hydrated from the inside out.

• Get adequate sleep: adequate sleep is often referred to as "beauty sleep" for a reason. During sleep, our skin undergoes repair and renewal processes, making it essential to prioritise quality rest for optimal skin health and its needs. Aim for 7-9 hours of sleep per night to allow your skin ample time to regenerate and rejuvenate, helping to reduce signs of ageing and promote a youthful complexion.

• Practice stress management: chronic stress can take a toll on our skin, leading to inflammation, breakouts, and accelerated ageing, disrupting its needs. Incorporate stress-relieving practices such as meditation, yoga, deep breathing exercises, or regular physical activity into your daily routine to help maintain a healthy balance and support overall skin health.